Country Report

Tissue World Magazine, Country Report: Brazil, Canada, China, Colombia, Egypt & Jordan, France, Germany, Greece, India, Iran, Italy, Japan, Kazakhstan, Mexico, Nigeria, North America area, North East USA, Portugal, Russia, Scandinavia, South Africa, Spain, Thailand, Turkey, UAE, UK, Vietnam

Northeast Usa

CONSUMER TISSUE IN THE US: FROM STRUCTURAL CHALLENGES TO INSURGENT DTC BRANDS – LATEST IN THE INDUSTRY DYNAMIC

Svetlana Uduslivaia - November 27, 2019

July / August 2015

İpek Kağıt set to double capacity at its Kazakhstan vantage point on Central Asia and Russia

Helen Morris - July 8, 2015

Strong investment is key for Papel San Francisco

Country Report Helen Morris - April 2, 2018

The Mexican pioneer will target AfH to keep ahead of a tissue market growth trend up to 4.5% annually. By Helen Morris, Senior Editor, Tissue World magazine. It was no surprise when...

Retail tissue in the UAE: value, pricing pressures, and outlook for the coming years

Country Report Helen Morris - July 11, 2018

The UAE’s economic performance is expected to improve in 2018 but remain below trend for the next several years. Real GDP is expected to grow by 3.4% in 2018, following a 1.3% increase...

Turkey: economy, urbanisation and expansion of modern grocery retail drives growth in tissue

Country Report Helen Morris - October 2, 2018

Steady growth of Turkey’s economy Turkey has demonstrated an outstanding economic growth performance over the last 15 years. GDP has tripled, and the number of foreign enterprises has increased more than fivefold, largely thanks to harmonising its laws...

China steps up industry revamp to target massive untapped potential

Country Report Helen Morris - December 13, 2018

As the global tissue leader re-structures its entire economy by turning inward, natural gas, faster machinery, TAD pilot scale experiments, integrated plants and expanded e-commerce are just part of its strategy. China has...

Consumer tissue in Germany: maturity, private label pressures, and value-added innovation

Country Report Helen Morris - January 25, 2019

With nearly 11kg per capita retail tissue consumption in 2017, Germany is the third most saturated market in Western Europe, just behind Ireland and...

A post-nuclear future… France faces its electric power generation dilemma

Country Report Helen Morris - March 22, 2019

The French tissue business does not have as long a history as the United States or Germany, but it continues to be unique in...

Initial volatility linked to post-Brexit trade relationships ‘unlikely’ to be reflected in UK Tissue...

Country Report Helen Morris - May 16, 2019

Imports equate to approximately 38% of Britain’s tissue consumption. Most of its fibre is non-EU supplied, and parent rolls and advanced process finished products...

Surge in e-tailing as UK consumers embrace technology for tissue

Country Report Helen Morris - May 16, 2019

With a high level of market penetration a challenge for organic growth, the industry looks for new revenue streams to reach unmet potential at...

Sub-Sahara Africa: An expanding main market opportunity … long term

November / December 2015 Helen Morris - November 4, 2015

At Kimberley-Clark’s Enstra mill in South Africa they can’t make enough tissue to meet the demand. TWM spoke to the man who aims to steer the tissue giant towards that potential...

Multi-solutions for multi-shoppers

Brazil Fernanda Accorsi - May 18, 2017

Product positioning, choosing a loud and clear way to communicate a product’s attributes, inspiring and educating shoppers: Fernanda Accorsi, founder of F.A. Retail, talks to TWM about changing retail trends We do not wear...

Tissue use poised for a big stride forward in Thailand

May / June 2018 Helen Morris - May 16, 2018

With lower tissue consumption per capita than its neighbouring countries in 2017, Thailand still has much room for growth to fulfil its potential. Demand for retail and AfH tissue is set to rise due to various factors such...

Metso receives repeat order from Turkey’s Hayat Kimya

Marketissues Helen Morris - March 20, 2013

Hayat Kimya has announced at Tissue World 2013 that it has signed for a repeat order for two complete tissue lines from Metso for an undisclosed sum. Each production line will include...

Indonesian tissue market: a barometer of socio economic development

Country Report Ian Bell - May 7, 2013

Indonesia is somewhat typical of an emerging market where a heady combination of rapid economic growth, accelerated urbanisation and the westernisation of consumption culture has proved a major boost to fast...

Indonesia – An emerging global supplier of T&T products

Country Report Helen Morris - May 7, 2013

Indonesia currently produces 750 thousand MT/Yr of Towel and Tissue (T&T) paper. That makes Indonesia the largest T&T producing nation in the Southeast Asia Geographic Zone* and eleventh largest in the...

Poland: kitchen towels leading the market surge

Country Report Helen Morris - August 11, 2013

The Polish market for kitchen towels has had a significant boost over the last 20 years driven by affordable products and wider choice. By Ian Bell, Euromonitor International's global head of tissue and hygiene research. Over...

The Mexican C class dilemma: Nice tissue or a Starbucks? Caffeine seems to be...

Country Report Ian Bell - March 13, 2014

By IAN BELL, Euromonitor International’s global head of tissue and hygiene research Mexico is an interesting market for tissue products; on the one hand, it is a market which has a respectable...

‘The opportunity for the tissue market to grow here in Mexico is huge’

Country Report Helen Morris - March 13, 2014

In a market full of the largest global tissue players, SCA is keeping competitive by targeting growth, innovation and branded products. TW visits its Sahagún plant near Mexico City to get...

Benelux – success tied to world markets and EU trade

Country Report Bill Burns - May 12, 2014

By Bill Burns, senior consultant, Fisher International The Benelux Countries (Belgium, the Netherlands and Luxemburg) represent good trading partners in the European Union (EU). Belgium and the Netherlands (the only towel and tissue...

Despite the economic gloom, tissue makes some headway in Benelux

Country Report Ian Bell - May 12, 2014

By Ian Bell, Euromonitor International's global head of tissue and hygiene research With words such as ‘feeble’ and ‘modest’ peppering any references to economic recovery in 2014, the economies of Belgium, the...

Western USA: From recession to recovery

Country Report Helen Morris - April 21, 2012

Although the US economy was badly hit by the post-Lehmann recession, an upturn in economic activity (although somewhat uneven) as well as population expansion saw the tissue industry return to growth...

Focus on western USA: Tissue – market developments in the western United States

Country Report Helen Morris - April 21, 2012

The tissue market in the west region of the United States faces unique challenges and opportunities. The presence of imports and large independent converters has created a distinctive competitive landscape that...

Coastal China – positive growth through new and upgraded facilities

Country Report Bill Burns - September 23, 2014

By Bill Burns, senior consultant, Fisher International It is common knowledge that the economy of China has been growing at an accelerated pace for nearly a decade. The pulp and paper industry has...

Russia – underdeveloped market with improving growth trend

Country Report Bill Burns - November 24, 2014

By Fisher International’s Bill Burns Russia’s economy has been experiencing sustained expansion since the collapse of the Soviet Union. Fuelled by commodity exports (most notably natural gas and oil) economic growth was...

France boosts brands thanks to bulk buys

Country Report Ian Bell - April 2, 2015

By Euromonitor International’s Ian Bell A gloomy economic climate, coupled with low consumer morale and a mature and saturated market, equals a difficult environment for tissue products to thrive in. France, like...

Tissue marketplace in Chile: maturing retail and opportunities in away-from-home sales

Country Report David Mackinson - May 30, 2015

By David Mackinson, senior research analyst, Euromonitor International A bit of time spent in Chile, and you might consider it an outlier amongst its Latin American family. The country runs with German-style...

‘Our target – to give America something new’

Country Report Helen Morris - May 29, 2015

With the start-up of the world’s second NTT line in May, Chile’s FPC Tissue (FPC) is used to thinking big... but to give the US market a premium, high-quality product it...

SCA’s global business model finds a welcome and unique market in Chile

Country Report Helen Morris - May 25, 2015

As Latin America’s star economy, Chile is a well-developed and stable country where per capita tissue consumption reaches 10/11 kilos annually. Tissue World magazine editor Helen Morris meets SCA’s Gonzalo Diaz The...

Svetlana Uduslivaia, Euromonitor International’s head of tissue & hygiene industry

Reduced purchasing power shapes consumer tissue preferences in Greece

Country Report Svetlana Uduslivaia - September 16, 2015

By Euromonitor International's Svetlana Uduslivaia Greece boasts one of the highest tissue per capita consumption in Western Europe and many product categories are considered to be a household necessity. It is not...

Egypt: price sensitivity shapes consumer tissue demand

Country Report Euromonitor International - March 23, 2016

By Moustafa Sheta, Euromonitor Research Associate, Egypt With population approaching 88 million in 2015, Egypt is the most populous country in the Middle East and is expected to add another 12.3 million...

Colombia – sluggish T&T market tied to adverse conditions

Country Report Bill Burns - July 14, 2016

By Fisher International's Bill Burns Colombia, the second most populous country in South America (with ¼ the population of Brazil), has been in the midst of a demographic transition with steady declines...

Iran: Relaxation of sanctions will increase tissue demand

Country Report Helen Morris - September 16, 2016

By Euromonitor Research Analyst, Ahmed Bakr With the recent relaxation of sanctions, the Iranian economy is expected to experience a more stable situation in 2016. Real GDP is expected to grow by...

India’s T&T – a market profoundly influenced by cultural preferences

Country Report Helen Morris - November 17, 2016

By Bill Burns, Senior Consultant, Fisher International The second most populous nation in the world, India is ranked fifth in a worldwide listing of countries producing paper products. With a population of 1.25 billion, one...

Brazil consumer tissue: lingering effects of economic downturn

Country Report Helen Morris - May 18, 2017

Brazil’s economy has experienced one of its worst recessions, with real GDP contracting once again by 3.4% in 2016. With economic downturn, the value of private final consumption fell by 3.5% in 2015 and only a marginal...

Japan – emerging from stagnant growth period

Country Report Helen Morris - September 21, 2017

By Bill Burns, Senior Consultant, Fisher International Japan, the most developed country in Asia, is the quintessential definition of an economic miracle emerging from the defeat and economic devastation of World War II to become the...

Nigeria – solid GDP but significant population-to-capacity gap

Country Report Helen Morris - November 6, 2017

Nigeria, with its oil wealth and sizable population (190 million, or more than half the population of the USA - it’s the most populous country in Africa) has been an economic powerhouse by many measures for...

Northern USA: Where are you on the axis of survival?

Country Report Helen Morris - January 5, 2018

By Bill Burns, Senior consultant, Fisher International With the constantly changing habits of US consumers continuing to challenge tissue companies across America’s tissue belt, being fit for purpose is more crucial than ever. What a...

Import dominated, Thailand faces strong regional competition

Country Report Helen Morris - May 17, 2018

The Kingdom of Thailand has the second largest economy in Southeast Asia after Indonesia. The World Bank classifies Thailand as an upper-middle-income economy. The CIA World Factbook ranked Thailand’s economic GDP as 21st in purchasing power parity...

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