Country Report

Tissue World Magazine, Country Report: Brazil, Canada, China, Colombia, Egypt & Jordan, France, Germany, Greece, India, Iran, Italy, Japan, Kazakhstan, Mexico, Nigeria, North America area, North East USA, Portugal, Russia, Scandinavia, South Africa, Spain, Thailand, Turkey, UAE, UK, Vietnam

Fisher: The Middle East tissue business: A study in contrasts and contradictions, where tissue...

Bruce Janda, Senior consultant, Fisher International The Middle East has some of the world’s oldest recorded history and has played a significant role in developing...

Brazil tissue moves from tissue importer to tissue exporter

Those within the tissue industry know Brazil for its robust eucalyptus pulp production, which is generally used within the tissue segment due to its positive impacts on tissue properties....

Trading down – size will matter as Brazil’s huge potential remains untapped

With the end of government aid packages helping consumers purchase basic household goods, the industry will need to establish new supply channels. Ian Bell, Euromonitor
Bruce Janda, Senior consultant, Fisher International

A tissue powerhouse of careful expansion, slow growth, and leading companies supplying a demanding...

Cost and quality improvements the focus for the country which helped pioneer pulp and paper, and continues that role today.  Germany is a manufacturing and technological...

A market transformed by 12% spike in total retail tissue sales

Fear of the unknown, lockdown, panic buying and a determined new hygiene regimen sharply redirected this classic mature European tissue market as consumers searched for a measure of control...
Machinery

Overmade launches drying and energy company Powermade

Italy’s Overmade has boosted its drying and energy saving offering after launching new business Powermade. It will provide drying and energy saving solutions for both tissue...
"Shanghai Skyline" CC

As China’s consumer-driven economy takes root and expands, domestic tissue consumption could easily double...

As the world tissue leader continues its rapid growth stage, sectors in which it lagged behind are also being swept away as old, slow and narrow machines and replaced...
Leo Chen, Research Analyst, Euromonitor International

Covid has accelerated the already rapidly changing shopping landscape in China

As economic recovery is well underway, major tissue companies are increasing investment in digital spaces as almost half of consumers now buy by ecommerce. By Leo Chen, Euromonitor International,...
Bruce Janda, Senior consultant, Fisher International

Analysis of the North American tissue demand trajectory through the rest of the pandemic

• Infection rates to get worse before significant herd immunity no sooner than end Q2 or Q3 2021 • Post-pandemic business travel and office occupancy impacted...
Liying Qian, Research Analyst, Euromonitor International

An unprecedented boom and a record nosedive – North America tissue still in the...

As the hygiene and AfH sectors reach opposite extremes, many manufacturers are repurposing some AfH-oriented manufacturing capacity to make more consumer-quality products. By Liying Qian, Research Analyst, Euromonitor International.
Taro Yamato Research Analyst, Euromonitor International, Tokyo, Japan

Updated forecast puts Japan tissue growth at 6% in value and 5% in volume

All-industry model assumes third pandemic wave in 2021 and up to 7.5% decline in global GDP before an anticipated recovery to set in in 2022. With...
Tissue World Magazine Japan

Tissue World Japan, 2020: The economy shows an upturn in Asia’s leading tissue consumer

Decades of low growth, population decline, and now a leading trend towards automated paper-free toilets … yet Japan through continuing long-term renewal of its tissue industry assets still registers...
Tissue World Magazine Turkey

Strong export performance maintains Turkey’s tissue business growth

Even with the country’s currency challenges, rising unemployment and pandemic insecurity, its regional position remains robust and poised to survive and thrive. Bruce Janda, Senior...
Serbia

PUBLIC’S GROWING ACCEPTANCE OF PAPER TOWELS LEADS GROWTH POTENTIAL

Svetlana Uduslivaia, Euromonitor International’s head of tissue & hygiene industry With disposable income in Serbia set to decline during 2020 and consumers expected to...
Serbia

SERBIA’S ‘SURVIVAL–MODE’ TISSUE BUSINESS HAS RELATIVELY NEW AND FAST MACHINERY AND ACTIVE REGIONAL TRADE

Bruce Janda, Senior consultant, Fisher International Republic’s long-term recovery from years of political instability and the 2008 crash will be further hit by Covid-19, but...
Tissue World Magazine Country Report Portugal May June 2020

CONSUMER TISSUE IN PORTUGAL: 2020 DISRUPTION VS LONG-TERM OPPORTUNITIES

Svetlana Uduslivaia, Euromonitor International’s head of tissue & hygiene industry At 7kg per capita in retail consumer tissue, Portugal falls somewhat behind its European...
Country Report Portugal May June 2020

NET TISSUE EXPORTER ON TREND TOWARDS THREE TIMES MORE THAN COUNTRY IMPORTS

PORTUGAL HAS HAD A SIGNIFICANT EFFECT ON WORLD HISTORY AS A MARITIME POWER AND EXPLORER. IT MADE A LASTING IMPACT ON CULTURE IN BRAZIL, ASIA, AND AFRICA.
Country report Canada

CANADA: MATURE CONSUMER TISSUE MARKET UNDER PRICING AND COMPETITIVE PRESSURES

Svetlana Uduslivaia, Euromonitor International’s head of tissue & hygiene industry Lingering around 500,000 tonnes in retail consumer tissue sales in 2018 and 2019, Canadian...
Tissue World Magazine Canada

CANADIAN TISSUE COMPANIES INCREASINGLY BUYING AND BUILDING SOUTH OF THE BORDER

Bruce Janda, Senior consultant, Fisher International CONSUMPTION PER CAPITA SECOND ONLY TO THAT OF THE US, WITH STRONG COMMERCIAL AND AFH SECTORS BACKED BY HIGH...
Fabrika-Gorsel

TURKEY Lila Group doubles production capacity with TRY450m investment

Turkish hygienic tissue paper manufacturer Lila Group is to increase its production capacity by 50% after investing in an integrated tissue plant. According to the company, the TRY450m...
"Royaume de Suede", La Feuille Map of Scandinavia (Sweden, Norway, Finland), Daniel de Lafeuille (1640–1709). Source WikiCommons CC.

OLD AND SLOW PRODUCTION – BUT POISED TO REAP BENEFIT OF LOW CARBON EMISSIONS

WITH PER CAPITA CONSUMPTION RANKED AMONG THE HIGHEST WORLD LEVELS, ANY SCANDINAVIA GROWTH WILL BE A BALANCING ACT BETWEEN TECHNOLOGY UPGRADES AND CONSUMER PREFERENCE FOR GREEN TISSUE.
Scandinavia. Image: B. Lai CC

CONSUMER TISSUE IN SCANDINAVIA: MEETING CHALLENGES TO GROWTH AND BRAND DIFFERENTIATION IN MATURE MARKETS

Per Brandberg, Research analyst, Euromonitor International Market saturation is a common factor in retail tissue markets in Scandinavia. Looking at volume per capita in retail tissue over...
Bruce Janda, Senior consultant, Fisher International

SPAIN’S TISSUE BUSINESS WEATHERS ECONOMIC CHALLENGES BUT FACES HEADWINDS FROM DECLINING POPULATION

Bruce Janda, Senior consultant, Fisher International Spain's tissue business has been shaped by the economic challenges the country has faced since 2007. The great worldwide...
CANADA - Atlantic Packaging Products announces sale of assets for napkin and tissue manufacturing

CANADA – Atlantic Packaging Products announces sale of assets for napkin and tissue manufacturing

Atlantic Packaging Products has announced it is selling off the site’s machinery assets. At the time of going to print, the Whitby- based company which provided sustainable packaging...
Marc Alonso, Research analyst, Euromonitor International

SPAIN: SATURATION, PREMIUMISATION, PRIVATE LABEL, SUSTAINABILITY – STRATEGIES FOR FUTURE GROWTH

In 2018, retail tissue sales in Spain recorded less than 1% growth in volume to reach 485,000 tonnes. Projections for the next five years through 2023 do not deviate far...
Bruce Janda, Senior consultant, Fisher International

THE US TOPS THE LIST TODAY – BUT FUTURE CONSUMPTION RATES COULD GO UP...

Bruce Janda, Senior consultant, Fisher International Last year Fisher International gave a presentation on “Issues Keeping Tissue ExecutivesUp at Night,” in which it was suggested...
USA Country Report Tissue World Magazine

CONSUMER TISSUE IN THE US: FROM STRUCTURAL CHALLENGES TO INSURGENT DTC BRANDS – LATEST...

Svetlana Uduslivaia, Euromonitor International’s head of tissue & hygiene industry In 2018 retail sales of consumer tissue in the US remained flat in nominal value terms...
Tissue World Magazine

Xuan Mai Paper targets high-quality tissue with capacity boost

Vietnam’s Xuan Mai Paper has invested in a PrimeLineECO tissue machine to be installed at its Ho Chi Minh City-based plant. Supplied by Andritz, the machine has a design...
Tissue World Magazine

Initial volatility linked to post-Brexit trade relationships ‘unlikely’ to be reflected in UK Tissue...

Imports equate to approximately 38% of Britain’s tissue consumption. Most of its fibre is non-EU supplied, and parent rolls and advanced process finished products...
Tissue World Magazine

Surge in e-tailing as UK consumers embrace technology for tissue

With a high level of market penetration a challenge for organic growth, the industry looks for new revenue streams to reach unmet potential at...
Tissue World Magazine

Retail tissue in France: finding pockets of growth in a highly mature market

Retail tissue in France recorded sluggish volume sales growth in 2018 to reach 616,000 tonnes. Forecasts for the next five years are not much...
Tissue World Magazine

A post-nuclear future… France faces its electric power generation dilemma

The French tissue business does not have as long a history as the United States or Germany, but it continues to be unique in...
Tissue World Magazine

Germans are serious about sustainability, and it’s driving the nation’s tissue performance

The economic powerhouse has slowed of late, but despite European regulatory changes underway – fibre costs, exchange rates, environmental targets – Germany’s strong costs...
Tissue World Magazine

Consumer tissue in Germany: maturity, private label pressures, and value-added innovation

With nearly 11kg per capita retail tissue consumption in 2017, Germany is the third most saturated market in Western Europe, just behind Ireland and...
Tissue World Magazine

China: Health awareness and product upgrades drive consumer tissue market

Driven by consumers’ rising hygiene and health consciousness as well as upgrades to tissue quality and variety, the retail tissue market recorded healthy growth in 2017 in China, in both value and volume....
Tissue World Magazine

China steps up industry revamp to target massive untapped potential

As the global tissue leader re-structures its entire economy by turning inward, natural gas, faster machinery, TAD pilot scale experiments, integrated plants and expanded e-commerce are just part of its strategy. China has...
Tissue World Magazine

Impressive growth potential with tissue consumption at less than half the west European average

Turkey is an emerging market country with the 17th largest economy in the world ($2.133 Trillion GDP). GDP growth has been strong, averaging 6% CAGR until recently, with concerns over the current account...
Tissue World Magazine

Turkey: economy, urbanisation and expansion of modern grocery retail drives growth in tissue

Steady growth of Turkey’s economy Turkey has demonstrated an outstanding economic growth performance over the last 15 years. GDP has tripled, and the number of foreign enterprises has increased more than fivefold, largely thanks to harmonising its laws...
Tissue World Magazine

UAE: Imports and costs dominate but emission curves suggest competitive position in future

The United Arab Emirates (UAE) was formed from a merger of six states in 1971 (Abu Dhabi, Ajman, Fujairah, Sharjah, Dubai, Umm Al Quwain), with Ras Al Khaimah joining in 1972. The United Nations (UN) estimated the...
Tissue World Magazine

Retail tissue in the UAE: value, pricing pressures, and outlook for the coming years

The UAE’s economic performance is expected to improve in 2018 but remain below trend for the next several years. Real GDP is expected to grow by 3.4% in 2018, following a 1.3% increase...