Tissue World – 25 years bringing the world’s tissue businesses together

It began in Nice in March 1993 … the first ever trade show exclusively dedicated to tissue. There were 700 attendees and 49 exhibitors. Now, attendance at TW Milan 2017 reached almost 4,000, with participants coming from 91 countries and 220 exhibiting companies. In Nice, conference preprints were given to delegates. Now, Tissue World TV...

Even the great Bobby Fischer would find tissue’s US chess game a challenge

Our cover image depicts the US tissue battlefield. The reds strategically occupying the hill represent all we know of the status quo. For many decades the industry in the USA meant few giants monopolising the market in both manufacturing and retail. The environment was not a concern, NGOs not that powerful, and the economy was good. Then the market...

Getting the best out of our ever more sophisticated technology

HMI, the Human Machine Interface, might stand as a symbol of TWM’s Technical Theme on packaging, wrapping and logistics in this edition… as for the tissue industry across the board. Four top companies report on the cutting-edge direction of their research, but I have to say in one case, that of Optima Packaging, thank goodness for the acronym. It is...

The shifting growth of Asia’s most developed country; premium and lower mainstream products key

  Quality, in Asia’s most developed country, is key in the Japanese tissue market … that much is a constant. Much else, however, has moved on in the four years since TWM’s last Country Report from there, and all the signs suggest that change – paradoxically, as this is fundamentally a conservative country – is beginning to emerge as a...

Canada – strengthening its away game

Canada, of course, has a big neighbour. The biggest, in economic terms, which while returning a fluctuating performance is never, currently, less that the biggest economic giant. In tissue terms, Canada is small scale … it’s a saturated market with retail per capita usage one of the highest in the world. Retail tissue posted volume growth of under...

Pulp and Paper United do the nation proud

Let’s describe general economic performance in recent years as a football match … why not, this is Brazil after all: it has been an end-to-end thriller. TWM must first apologise to those across the tissue world who don’t follow that particular game. The same fluctuating fortunes would apply, give or take, in tennis, rugby, beach volleyball, American...

The Home of Tissue: driving forward innovation to create the products of the future

It’s pressure which produces diamonds, and the fiercely competitive nature of the Italian market is producing some sparkling results. They have been called “smart factories,” but tissue factories have always been smart … these are smarter still. Industry 4.0 is where tissue technology is advancing: automation collecting data from the entire...

It does exactly what it says on the scented packaging

I like the sound of Vårt Finaste Toalettpapper. It means, as I’m sure you will have worked out, Our Finest Toilet Paper. It was launched by the grocery retailer ICA Sverige in Sweden in 2015, and it reminds me of a clever advertising strategy in the UK by a paint maker who declared that its product “Does exactly what it says on the tin.” Simple,...

India – the world’s greatest untapped market

              India – the world’s greatest untapped market In no other country is so great a potential so apparently locked out of reach. India has untapped retail tissue growth estimated at US$12 billion, 4.5 million tonnes. A population of 1.3 billion is expected to overtake China’s in less than 20 years. One...

Iran ‘at a turning point’ and ready for business home and away

              Iran’s tissue professionals are ready for business more than ever. That’s the overwhelming impression I came away with having spent time in and around Tehran for our Country Report. The talk is of creating markets, getting in there first, top technology, improving quality, increasing capacity, transport...

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