UK-based manufacturer of catering disposable products Poppies Europe has invested in a complete production line from Maflex following its acquisition of McNulty Wray.

The company said it made the investment on the back of customer demand to be a “one stop shop”.

Armindo Marques, manager at Poppies, told TW: “We have naturally decided to expand our prominently catering range towards hygiene products by investing in a complete production line from Maflex.

“In the year planning to this project we have developed a new brand dedicated to hygiene, Poppysoft.”

He added that Maflex is a dynamic, fast growing company that has “already established a strong reputation for reliability and efficiency”.

He said: “The most interesting characteristic of the Maflex line is the flexibility, which perfectly suits our business.

“We consider this feature an opportunity to satisfy all the range of customer requests.”

Poppies Europe has 108 staff and it acquired McNulty Wray at the end of 2012. The move significantly boosted its position in the napkins sector.

Poppies Europe was established in 1996 and produces catering disposable products such as napkins, tablecovers and placemats.
It has already put in an option for a second Maflex line.