Futura has appointed Piero Ceccon as head of sales and Procare and vice president of international operations.
Ceccon is based at the Lucca headquarters of the converting machinery supplier.
Chief executive Fabio Boschi said: “Piero’s wealth of experience and proven record for generating excellent results with mayor international tissue players will strengthen Futura’s global sales and Procare activities.
“He also brings his considerable talents to leading the Procare excellence programme for complete customer support in which the company is currently engaged.”
Futura has completed more than 160 projects worldwide since its inception in 2002, and holds more than 70 patents for its innovations.