Brands and private labels – premiumisation, digitalisation and bricks & mortar

By Soile Kilpi, director, Pöyry Management Consulting The retail sector continues to go through a transition. Online shopping is just one of the catalysts. New retail stores are opened, some closed, repurposed for fulfilment … and how does all this then relate to tissue products? Moving on up…  The quality tiers in retail (At-Home) tissue products are...

Impact of a private label orientated business

Have you ever thought about the launch process of a private label Stock Keeping Unit (SKU)? If yes, you may have realised that this SKU was not a new product, but actually it was a follower of another brand’s great idea. By saying that, we are verifying that there is not a high risk involved when a retailer decides to add a new product to its own brand...

Delivery economy – centre store online?

The retail sector is going through a transition. Everything can be purchased by a click of a mouse, or a swipe on an app, and get delivered to your doorstep, including tissue and hygiene products. Major retailers, including Walmart and Target, are fighting against stagnant retail store sales. Based on reports by CNN, there have been 5,300 retail store...

Super soft and super premium quality gaining momentum

By Svetlana Uduslivaia, Euromonitor International’s head of tissue & hygiene industry TRENDS REVIEW: Euromonitor International’s head of tissue and hygiene industry Svetlana Uduslivaia talks to TWM about trends across the private label and branded tissue markets. Developed markets are still the largest in terms of private label share of sales....

Private label and brands: Which has the edge now?

By Ron Shirk, industry specialist  Locally and globally, markets are experiencing “retail climate change.”  Relationships are shifting, including the relationship between private label and brands. Presently, three areas stand out where change has the potential to dramatically affect the balance of power. Consumers have spoken Two Nielsen studies speak to...

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