Fruits of a smart marketing strategy

Japanese designers are never afraid to turn stereotypes on their head if it makes for a sale. Their latest idea means we can once again celebrate style genius. Fruits Toilet Paper off ers orange, watermelon, strawberry and kiwifruit packaging around 2 ply rolls. Brilliant. It’s the brainchild of design studio Latona Marketing and has been introduced in...

January / February 2016

January / February 2016 DEPARTMENT NEWS: Frontissues: The Socialist Republic of Vietnam joins the world market – official Marketissues: US tissue market: dynamic phase following recent slow growth Exitissues: A radical step changer?   WORLD NEWS: Global news Americas news Asia news Europe news    FEATURES: Country Report: Vietnam – modest but...

Is Vietnam at last beginning to emerge from its troubled history?

Tissue demand is growing at 20%, so Vietnam Pulp & Paper Association vice chairman and secretary general Vu Ngoc Bao heralds a major opportunity as the country “joins the world’s economy.” TWM reports. Vu Ngoc Bao is reflecting on two recent major events the significance of which is hard to over-estimate for the world, and as we sit in his modest...

Project Survey 2015/16

Overcapacity and the mushrooming of new tissue projects, in particular in markets such as Brazil and Mexico, along with a lot of activity in many of the ‘CIVETS’ emerging economies: Colombia, Indonesia, Vietnam, Egypt, Turkey and South Africa, have proved key in the outcome of this year’s annual Project Survey. Indeed two of TWM’s recent Country Report...

Bringing Japanese efficiency – and patience – to Vietnam

Recycling pioneer JP CORELEX VIETNAM is poised to reap the benefits … but it has to narrow the gap between polar opposite tissue industries and cultural habits. TWM talked to Masahiko Nagata. Japanese-owned JP CORELEX VIETNAM (JCV) is one of only a handful of foreign companies operating in Vietnam, and for Masahiko Nagata – the Japanese general director of...

Not content with being a market leader, Saigon Paper plans to double capacity in the next five years

Vietnam is a classic tissue growth market. One million new urban residents added each year – per capita consumption less than 1.0kg – behind only China and India among Asia’s growing economies. TWM met one company benefitting as the government toughens environmental regulations.   It’s only at the end of our interview – through a translator at...

Energy efficiencies, new technology start-ups, emerging market potential, product innovation, softness and strength, customer service …

TWM interviews the world’s leading tissue machinery suppliers to bring you the latest knowledge in our ‘Technical Theme: Paper Machine’. TWM/1 What have been the most important technical developments made at your company during 2015 and what can we expect in 2016?   William Rodrigues dos Santos, general manager, Hergen: “This year was quite...

US tissue market: dynamic phase following recent slow growth

With America’s tissue market geared up for Tissue World New Orleans in March 2016, RISI’s Esko Uutela talks growth and demand trends in the world’s largest tissue market This year has been characterised by surprisingly strong demand growth in US tissue consumption, particularly in the Away-from-Home sector (AfH). In the first nine months, total tissue...

Vietnam – modest but steady growth in an underdeveloped T&T market

By Fisher International’s Bill Burns Globally, the Asia Pacific Region is the largest centre of Pulp and Paper (P&P) being first out of the six major global regions in total P&P production. Equally, the Asia Pacific Region is the largest centre for Towel and Tissue (T&T) production worldwide. China dominates as the regional producer country for...

Consumer tissue in Vietnam: changing lifestyles spell good news for the industry

While Vietnam’s household disposable incomes are the lowest, on average, of all major Asia Pacific nations, long-term economic growth continues to support strong gains in the country. Aside from the rising incomes, urbanisation and improved household sanitation facilities are also among the key enabling factors in boosting demand for tissue products in...

Visit Us On PinterestVisit Us On LinkedinVisit Us On TwitterVisit Us On FacebookVisit Us On YoutubeCheck Our Feed